Who do I contact when changing ownership of a horse?

Who do I contact when changing ownership of a horse?

Ideally contact the original PIO printed in the passport. If that’s not possible, any UK‑approved PIO may process a change of ownership if they are willing (check the current Defra list of authorised PIOs). [britishequ...ian.org.uk], [gov.uk]

Regards. 
HH.